YouTube is testing its cheaper Premium Lite subscription again, but it now has limited ads

The company confirmed the tests The edge Additionally, spokeswoman Jessica Gibby said a “different version” of the subscription has been testing for several months with “some users in Australia, Germany and Thailand (with the latest version starting in Australia earlier this year). .” Gibby added: “We have nothing else to share at this time in terms of a wider rollout.”

According to a screenshot shared by singer-songwriter Jonah Manzano on Threads, the Premium Lite subscription costs A$8.99 per month online in Australia, a little less than half the A$16.99 cost of the full version of Premium . According to another screenshot from Manzano, the iOS cost is A$11.99 for Premium Lite and A$22.99 for Premium.

While the previous version of Premium Lite did not contain advertising on YouTube and YouTube Kids, the new version does limited advertising instead. In a footnote, YouTube writes that ads may appear on “music content and shorts” and users may see “uninterrupted ads as you search and browse.”

The section in the screenshot also shows that this version of Premium Lite does not offer ad-free access to YouTube Music, the ability to download and play videos offline, or the ability to listen to videos in the background, which was also not available with that old Premium Lite.

YouTube initially began piloting Premium Lite in parts of Europe in 2021.

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